7 Ways To Use AI Writing Tools To Generate Content Ideas

Creating related, participating, authentic content material in your viewers on a daily schedule is a obligatory side of any content material advertising and marketing technique.

The extra content material you create, the extra key phrases your web site goes to rank for in search outcomes, and the extra guests, leads, and prospects you’re going to achieve.

The issue is, it’s actually onerous work to provide fresh new content time and again. How typically do you end up watching a clean web page that at all times appears to be staring again at you in defiance?

What if there was a method to make it simpler to give you limitless new content material concepts with out ever having to fret about author’s block?

That’s the place the magic of AI-assisted writing expertise involves the rescue!

What Is AI-Assisted Writing?

Over the previous 12 months, a brand new suite of AI writing assistant tools has been making waves within the content material creation world.

In contrast to old-school software program that’s programmed to carry out a process, these instruments are programmed to be taught and develop their very own skillset with out having to be coded with a particular algorithm to execute.

Take into consideration AI computer systems which have realized to play chess so nicely over time that they will now defeat grandmasters.

In an identical approach, AI writing assistants are studying to put in writing like a professional, and they’re studying quick.

There are some caveats to think about, which I’ll listing on the finish of this text. The largest is that Google considers AI-generated content to be spam, so that you shouldn’t simply publish no matter an AI offers you with out taking a look at it. You continue to want human writers. However AIs can change the sport for ideation and even roughly drafting content material.

By merely offering these instruments with some preliminary steering, like goal key phrases, product descriptions, and who your target market is, they might help you generate posts, advertising and marketing emails, search engine optimisation meta descriptions, advertising and marketing copy, and even weblog matter concepts to put in writing about.

You may generate matters, concepts, and even drafts in a matter of minutes, permitting you to create new content material at scale with the assistance of a private AI muse that by no means tires, by no means sleeps, and is at all times at your beck and name!

How To Use AI Writing Instruments To Generate Limitless Content material Concepts

One of the simplest ways for example the other ways an AI writing assistant might help you say goodbye ceaselessly to the specter of author’s block is by displaying you real-world examples that cowl a lot of areas in a typical content material creation workflow.

Weblog Posts

Since weblog posts are the premise for many content marketing strategies, let’s start there.

AI writing assistants might help you shortly generate matter concepts in your content material calendar after which, utilizing a subject as a weblog publish title, go on to generate the publish’s intro paragraph, define, and even the conclusion.

Sounds too good to be true?

Let’s put these instruments to the check:

Matter Concepts

For this instance, I’m going to make use of a fictional web site for a enterprise that makes a speciality of good dwelling installations.

They’ve created a weblog referred to as The Good House and their target market is made out of dwelling house owners that want to decrease power prices and enhance comfort.

Utilizing one of many main AI writing instruments in the marketplace, I’m going to make use of a subject concepts generator template and supply it with the next steering:

• Firm identify: The Good House.
• Product description: This weblog evaluations the most recent in web related dwelling home equipment and units, like door locks, thermostats, mild controls and wi-fi audio.
• Viewers: House house owners.
• Tone of voice: Sensible.
• Examples: The way to Handle your Vitality Price range.

Now, let’s give AI a spin:

Screenshot from Jasper.ai, June 2022

These are nice matters for upcoming posts. Now, let’s take it to the subsequent degree. I’ll select one of many above matters and create the construction for a weblog publish.

Intro Paragraph

So, I’m going to select the third matter from the listing as my title and use the intro paragraph era template to start writing the intro so I don’t must give you it from scratch;

Listed below are my inputs:

• Weblog publish title: 5 issues each house owner must find out about good houses.
• Viewers: Householders.
• Tone of voice: Useful.

And right here is the AI output:

Screenshot from Jasper.ai, June 2022

Glorious.

That is one thing I can positively construct on.

Subsequent, let’s create a weblog publish define with the completely different headings I’m going to want with a view to add meat to the bones.

Define

For this process, all I want to produce the AI writing assistant is my weblog publish title:

• Weblog publish title: 5 issues each house owner must find out about good houses.
• Tone of voice: Useful.

And the AI define is…

Screenshot from Jasper.ai, June 2022

To date so good. Now, we might reuse the intro paragraph template to craft an introduction for every of the above headings.

Lastly, we have to give you a conclusion paragraph.

Conclusion

For this process, I’ll be utilizing the weblog publish conclusion paragraph era template.

The required inputs are the weblog publish title adopted by all headings as bullet factors plus a name to motion, as proven under:

• What are the details or define of your weblog publish?
• 5 issues each house owner must find out about good houses.
• What is a great dwelling and what can it do for you.
• The way to get began with a wise dwelling.
• The advantages of getting a wise dwelling.
• The price of organising a wise dwelling.
• The way to keep your good dwelling.
• Name to motion: Contact us at TheSmartHome.community.
• Tone of voice: Useful.

Right here’s the AI-generated conclusion:

Screenshot from Jasper.ai, June 2022

Jasper.ai, Jun 2022

Not unhealthy for about quarter-hour’ work!

In my expertise (and with observe) you’ll be able to simply generate a brand new AI-assisted weblog publish in a few third of the time it takes to do with out AI, or put one other approach, you’ll be able to triple your content material creation throughput with the identical effort in your half.

Now, let’s have a look at different features of content material creation that you may additionally velocity up with the assistance of an AI assistant.

search engine optimisation Meta Description

If you wish to create nice meta descriptions in your posts on the fly, all it’s a must to do is to feed the AI software together with your title, intro paragraph, and your goal key phrase. Presto! You’ll get an auto-generated weblog publish description in seconds:

• Firm/Product Title: The Good House.
• Weblog publish title: 5 issues each house owner must find out about good dwelling.
• Weblog publish description: With regards to expertise, the house is likely one of the final frontiers. However that’s altering quick, as developments in good dwelling expertise make it simpler and extra inexpensive than ever for owners to automate the whole lot from their thermostats to their storage door openers. Should you’re contemplating making your property a wise dwelling, listed here are 5 issues that you must know.
• Key phrase: good dwelling.

AI output:

Screenshot from Jasper.ai, June 2022

One much less factor to spend time on!

Customized Chilly Advertising Emails

Should you’re doing cold email outreach, say, to influencers with a view to drive extra site visitors to your website, you should utilize the customized chilly advertising and marketing electronic mail template to generate copy in seconds.

The required inputs are your product description, your organization or weblog identify, and a few context for the e-mail.

Right here’s an instance:

• Inform us about your product: This weblog evaluations the most recent in internet-connected dwelling home equipment and units, like door locks, thermostats, mild controls, and wi-fi audio.
• Your Firm/Product Title: The Good House.
• Context to incorporate within the electronic mail: I’d prefer to give you a free good dwelling session.
• Tone of voice: Persuasive.

Screenshot from Jasper.ai, June 2022

Quick and candy, however lengthy sufficient to simply construct on.

Advertising Copy

Lastly, if that you must give you advertising and marketing copy from scratch in your product pages, electronic mail advertising and marketing campaigns, touchdown pages, and so on., you should utilize the AI-generated AIDA framework (Consideration, Curiosity, Want, Motion) to get your artistic juices flowing.

All we have to do is to produce it together with your firm identify and product description and let AI do the heavy lifting.

Let’s put it to the check:

• Firm/Product identify: The Good House.
• Product description: With regards to expertise, the house is likely one of the final frontiers. However that’s altering quick, as developments in good dwelling expertise make it simpler and extra inexpensive than ever for owners to automate the whole lot from their thermostats to their storage door openers. Should you’re contemplating making your property a wise dwelling, listed here are 5 issues that you must know.
• Tone of voice: Persuasive.

AI output:

Screenshot from Jasper.ai, June 2022

All carried out in a number of seconds!

Think about how lengthy it might take you to give you the above copy from scratch.

Issues To Preserve In Thoughts When Utilizing AI-Assisted Writing Instruments

Now the caveats I promised.

Whereas AI writing instruments are fairly spectacular, they do have some points you want to concentrate on so you’ll be able to take the mandatory precautions.

Beneath are three areas that you must pay shut consideration to:

• As I stated above, Google considers content material wholly generated by an AI to be spam. Which means people nonetheless should be concerned within the content material writing course of. Don’t simply publish regardless of the AI offers you.
• AI writers will typically quote info and figures of their output textual content. The rule is to by no means depend on them at face worth, as a result of oftentimes they’ll merely make them up with a view to match the narrative. So, be sure to at all times use AI info and figures as placeholders so that you can exchange with actual knowledge earlier than publishing.
• AI writers do a implausible job producing human-like author output, but it surely’s not at all times nice the primary time round – typically you simply must preserve producing new outputs till you discover what you want. For the above examples, I needed to run the AI templates a median of 3 times every.
• Lastly, AI writers are usually not subject-matter consultants. Whereas they will write with the arrogance of an knowledgeable, they don’t actually know the subject. So, at all times use these instruments in areas the place you may have experience so you can also make the mandatory corrections, and by no means use them to publish content material in areas the place you don’t have already got experience.

Wrapping Issues Up

So, there you may have it!

Should you’re seeking to turbocharge your content material creation output with out breaking your pockets, an AI-assisted writing software is a good way to do it.

By including an AI writing assistant to your toolbox, you’ll be able to scale your efforts with out having to expertise author’s block, or worse but, burnout.

Are you able to take your content material advertising and marketing technique to the subsequent degree?

Extra assets:

Featured Picture: Pixels Hunter/Shutterstock