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BeeLittle is a mommies-led model that understands the necessity for #safechildhood and stress-free motherhood – vouched by their use of pure fibres and child-friendly dyes in each product.
With an intent to supply toxin-free childhood to their little ones, three faculty buddies and younger mothers Surya Prabha, Sakthipriyadharshini, and Gayathiri based BeeLittle in 2015.
“Once we wished to purchase merchandise for our infants, it was very troublesome to search out the standard we wished within the Indian market. We bear in mind asking our household and buddies who stay or journey overseas to carry garments and different merchandise from different international locations, the humorous half was lots of them had a label ‘Manufactured in India’” – remembers Surya Prabha.
The trio then got here collectively to supply, design and produce the best garments and equipment utilizing pure fibres and natural supplies. Tried & examined for high quality by households and buddies, the model lets solely the flawlessly excellent ones cross by means of.
The model can be identified for taking each suggestions severely – utilizing them productively to enhance and innovate the vary with an purpose to ship solely the best of the merchandise.
Beelittle as a sustainable model has at all times believed within the worth of conventional consolation, a few of their distinctive vary of merchandise embrace Organic cotton wrap beds with 12 layers of cotton, Thottil equipment (One place to start out Jhoola for infants), kapok silk merchandise – which is a pure fibre and non-heat producing – curated into feeding pillows, Pillows& bolster units and bedding units.
Pre-packed Hospital equipment and New child necessities equipment – the hit product bundles amongst new mothers which is a considerate compilation of merchandise and equipment that fulfils each just-born wants. Owing to the excellent high quality and the sassy designs infused with a conventional contact, these merchandise have reserved a everlasting spot in each younger mother since their launch.
Began with an funding of Rs. 1.5 lakhs (Rs. 50,000 every), the bootstrapped enterprise has gained belief among the many mother neighborhood and expects a 30% progress price each month – the expansion that witnesses the gradual but super response they obtained from households across the nation.
“We’re rising at over 150% and having fun with the method of our growth – dealing with the elevated quantity of orders from beloved mothers across the nation, upgrading to a much bigger warehouse twice in 7 months and opening our new showroom in Coimbatore. It’s been a no work-off for all three of us (founders) and some of our staff for the previous 8 months,” says Surya Prabha.
“The principle motive of our start-up is to provide 100% sustainable merchandise to the infants – multi function place – easing each mum or dad off the ache to search out the very best” she provides.
Incepted in 2015, the three friends-cum-mothers have been tirelessly delivering the long run mommies essentially the most premium, all-natural new child and toddler garments, beds and different equipment, in custom-made designs and sizes throughout the whole spectrum of their progress and improvement.
In accordance with Sakthi priyadharshini, “Even our packing covers are manufactured from corn-starch or paper, and we use paper boards/cartons as nicely, though it really works out barely costlier than the non-sustainable ones. Practically 70 % of the entire income is thru e-commerce and 30 % by means of offline shops.”
BeeLittle has an e-commerce web site and two offline shops, one every in Coimbatore and Tirupur. The beginning-up has over one lakh web site guests each month, round 1,800 SKUs and over 70+ merchandise with about 700 variants.
“We’re very completely satisfied of being one of the vital trusted child manufacturers in India. And hope to do the identical within the international locations we would step-in in future. We additionally plan on launching extra merchandise for mothers for each the pre and postnatal phases. Caressing for infants with merchandise of worldwide requirements and high quality, we’re working in the direction of spreading the phrase out to extra mothers and households” concludes Gayathiri.
Our merchandise are premium, uber smooth & protected, sturdy to final generations, so mothers will love us at each use! It’s all about experiencing it first time
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