EaseMyTrip inks MoU with Saudi Tourism to drive Inbound Tourism; Stock hits 5% upper circuit

The Saudi Tourism Authority and EaseMyTrip have signed a Memorandum of Understanding to spice up inbound tourism to Saudi Arabia by leveraging EaseMyTrip’s intensive journey community.

By way of this MoU, EaseMyTrip and Saudi Arabia Tourism will discover alternatives to collectively collaborate on key initiatives and undertake varied actions to advertise and develop high quality tourism experiences in Saudi Arabia and broaden its presence within the Indian market.

As part of the collaboration, EaseMyTrip will promote the “Go to Saudi” initiative, elevate vacation spot consciousness in India, and amplify Saudi Arabia’s numerous journey experiences. EaseMyTrip may even present higher connectivity and comfort for its clients by providing particularly curated vacationer packages to Saudi Arabia, and multi-destination journey packages that embrace leisure locations and some famend occasions.

EaseMyTrip may even undertake varied on-line and offline initiatives to showcase the colourful and wealthy tradition, distinctive experiences, festivals and varied vacationer points of interest of Saudi Arabia.

Indian travellers are very properly acquainted with the Center East, and Saudi Arabia has been thought of as a distinguished journey vacation spot for Indians distinctive and thrilling journey prospects. With easing COVID restrictions globally, the partnership is meant to considerably increase inbound tourism into Saudi Arabia, particularly amongst leisure vacationers who need to discover numerous journey experiences.

Talking on the MoU, Rikant Pittie, Co-Founder, EaseMyTrip acknowledged, “By way of our collaboration with Saudi Tourism, we intention to strengthen its consciousness throughout our group highlighting the vacation spot’s distinctive vary of journey experiences. As well as, the collaboration additionally allows us to strengthen our choices within the area by making it extra accessible by way of enhanced connectivity, thereby offering extra worth to our clients. We stay up for rising our relationship with the Saudi Tourism Authority, and enabling our clients to expertise all that Saudi Arabia is about.”

“Saudi is a brand new, distinctive leisure and religious tourism providing, a vacation spot that’s untapped and unexplored,” stated Alhasan Aldabbagh, Chief Markets Officer – APAC, Saudi Tourism Authority. “Because the genuine house of Arabia, Saudi affords fascinating heritage websites, an genuine cultural expertise and breath-taking pure magnificence, ideally suited for the curious, adventurous Indian traveler.”

“As we work in direction of attaining our formidable tourism objectives, India is a key supply marketplace for Saudi and this signing is vital in paving the way in which for strategic tourism collaboration with EaseMyTrip, to unlock alternatives for development and strengthen the place of Saudi as a must-visit vacation spot.”

Through the years, EaseMyTrip has been one of many key contributors to Gulf tourism, and this partnership is consistent with the corporate’s efforts within the area. Just lately, EaseMyTrip partnered with Dubai Expo 2020, the six-month world mega-event, from October 01, 2021 to March 31, 2022. Beforehand, the corporate has collaborated with the tourism boards of Abu Dhabi, Yas Island, Bahrain, Sharjah and Dubai.

At round 3:00 PM, Straightforward Journey Planners was buying and selling at Rs434.30 per piece increased by 4.99% on the BSE.